The holiday season at VfL Bochum 1848 just got even more exciting! Together with SPORT AUTO PLUS, Ford Germany, WAZ, Betway Global, and the VfL Bonuswelt, the club is unveiling a brand-new online Advent calendar — with MyFavorito powering the fan-loyalty engine behind it.

From December 1 to 24, fans can open a new digital door every day, packed with exclusive surprises, special promotions, and daily prizes. And because MyFavorito connects fan engagement with real rewards, all participants receive 5 VfL loyalty points per day — automatic, easy, and fan-powered.

And yes — a grand prize is waiting behind the final door. We won’t reveal it yet, but it’s going to be big. Very big.

How it works:

• Visit the VfL Bochum Advent calendar
• Open a new door each day
• Collect loyalty points and discover daily surprises
• Unlock your chance to win the grand prize

Thanks to our partners SPORT AUTO PLUS, Ford Germany, WAZ, and Betway, every day brings something new and exciting for fans. Share the fun with friends and experience the surprises together — all while supporting your favorite club.

Part of something bigger: MyFavorito’s fan-powered engagement network
With this Advent calendar, VfL Bochum continues to expand its digital loyalty strategy. Using MyFavorito’s platform, the club rewards fans for participation, collects valuable first-party CRM insights, and creates new ways for partners to connect meaningfully with the community.

More engagement. More rewards. More VfL spirit — every day. And with each door opened, fans help make the VfL community even stronger.

Explore the Advent calendar: https://www.vfl-bochum.de/de/adventskalender-2025

We wish all fans a joyful, exciting, and points-packed Advent season!

For Love and Money
With MyFavorito, we radically gamechange sponsorship and make it fan-powered. Companies and brands directly support the clubs, athletes, and teams their customers love—with every purchase, interaction, and engagement. More customers. More sales. More growth.

Top clubs and teams use MyFavorito’s AI-powered loyalty system to reward fans in entirely new ways, activate their global communities, generate real CRM data instead of just followers, and unlock new, unlimited revenue streams—well beyond matchday.

And the many smaller clubs—the “Fortune 5 Million” around the world—gain more sponsors, collaborate with major brands, and generate sustainable, predictable income to strengthen their club activities.

Welcome to MyFavorito — Fan-empowered Sponsorship. For Love and Money.