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We are here to create the ultimate playing field for sport with a radically different approach to sponsorship: fans decide, brands activate, clubs win. It’s game on, join now. More ...
News
MyFavorito Celebrates Kati Wilhelm and Thuringia’s Sporting Spirit
MyFavorito proudly presents one of Thuringia’s most celebrated athletes: Kati Wilhelm – three-time Olympic gold medalist, biathlon legend, and an icon of excellence, perseverance, and leadership.
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WAZ Launches "The Ruhr is on the move" – A Game Changing Fitness Campaign Powered by MyFavorito
Essen, Germany – March 14, 2025 – The Westdeutsche Allgemeine Zeitung (WAZ) is launching "The Ruhr is on the move – Walk Meters for Your Club," an innovative fan activation campaign powered entirely by the MyFavorito platform.
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MORITZ FIEGE Launches Exclusive Fan Activities in the VfL Bochum Bonuswelt – Powered by MyFavorito
Through the MyFavorito platform, MORITZ FIEGE deepens its connection with fans by offering engaging activities like a photo contest and receipt uploads for exclusive rewards. Fans can earn VfL Bochum loyalty points, win unique prizes, and unlock a limited-edition FIEGE x VfL Bochum fan scarf.
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Latest activities
Why MyFavorito
At MyFavorito, we gamechange sponsorship. Traditional sponsorship models are outdated, hard to measure, and disconnected from fans. Businesses invest in social media — not sports. We're changing that.- With MyFavorito, brands and businesses support millions of clubs at once — automatically, at scale, and fully performance-based. Now, companies can directly empower the clubs and teams their customers love — with every purchase, every interaction, every engagement. The result? More relationships. More sales. More growth.
- Top clubs and teams use AI-powered loyalty systems to reward fans, activate and CRM their global communities, and unlock endless new revenue streams — far beyond matchdays.
- And the "Fortune 5 Million" clubs around the world attract more sponsors, team up with big brands, and generate sustainable, predictable income to power their club life.
New to MyFavorito? Try us right away.
You got a favorite sports club or team? Great, then try MyFavorito right away. Sign up and "make" (not donate) real money for your club. For example, by watching a short promotional video and by participating on a quick poll. What about this?Try MyFavorito now
How MyFavorito works
Thousands of sports clubs and businesses use MyFavorito already
Download the free MyFavorito app or use MyFavorito in any web browser
The MyFavorito mobile app is available for free for iOS and Android. It allows you to quickly scan MyFavorito codes, watch videos, make money for your favorites sports club(s), collect loyalty points, win great prizes and quickly build your favorites. Click the icons below to download the app right away or use our Web App.
MyFavorito for sports clubs
We help sports clubs to generate a new and infinite source of revenue for a sustainable future — completely independent of matchday, stadium, and traditional sponsorship contracts and partnerships. We connect sports clubs with new digital sponsors and enable clubs to extend their traditional sponsorship portfolio (e.g. ads in stadiums and sports grounds, ads on jerseys etc.) with new digital sport sponsorship products.- Reward your members and fans for all types of valuable activities
- Attract more sponsors, extend your sponsorship product portfolio, make more money for your teams, club life or CSR-projects
- Activate your club's community in radically new ways
Sign up as a club now
MyFavorito for businesses
With MyFavorito, your business can engage more customers, generate more visits, sales, customer growth and loyalty — in a risk-free and measurable way. Our radically different approach to sponsorship allows your company to add an emotional driver to your product offering, run your very own sports sponsorship program and drive real results.- Generate more sales, awareness, store visits, loyalty and growth
- Support the favorite sports clubs of your customers (could be 1000s at the same time)
- Build direct and digital relationships with customers, sports clubs and their ecosystem
Sign up as a sponsor
MyFavorito for members and fans
With MyFavorito you can show your club love every day not just game day! Small and big companies, regional, national and even global brands, local retailers, supermarkets, restaurants, online retailers, and many, many more businesses are here on MyFavorito to do just one thing: to support your favourite sports club. And there is even more:- Collect loyalty points from your club for all types of valuable activities
- Participate on the sporting success of your team
- Make money (not donate) for your club, win great prizes, redeem attractive loyalty rewards
Sign up as a fan
For partners (federations, leagues, marketers)
MyFavorito enables federations, associations, leagues and right holders to build and run their own vibrant communities, shared services and innovative cloud services on the MyFavorito platform.- Offer new digital shared services and innovations for all your clubs
- Help your clubs to attract more sponsors and address critical challenges
- Attract sponsors, generate new revenues and build a vibrant ecosystem with cloud services
Contact us
What does MyFavorito cost?
MyFavorito is free-to-join, easy and risk-free.
MyFavorito is completely free for fans and clubs to use. For sponsors, MyFavorito is free-to-join, easy and risk-free. You only pay the money value assigned with your sponsorship offer plus a 15% system fee.
For example: If a fan buys a burger in your restaurant and redeems your $1 sponsorship code, we will charge you that $1 plus 15% = $1.15.
Every month you will get one invoice that contains all transactions from all fans and their favourite sports clubs. MyFavorito takes care of all payments and payouts to the connected clubs in an easy, automated and frictionless process.
MyFavorito - die Plattform für Digital Sport Sponsoring und Community-Aktivierung
The MyFavorito platform is an easy-to-use and fully self-service platform. Start right away, build your community, run effective campaigns and activate your fans, members and customers.
- Free mobile app (iOS and Android) and web app (PC, Desktop, mobile)
- Self Service MyFavorito Dashboard
- Community and Promotion Manager
- Impactful Fan Activation Tools: N ews, Image Contests, Polls, Quizzes, Document Uploads, Redeemable Videos, Loyalty Rewards, Welcome gifts, Club Challenges and more
- Multi channel, multi purpose loyalty system, points and rewards, speaking action codes
- Interactive Live-Streams, Matchday Live-Streams, Live-Radio, Chat, Recordings and more
- Large scale Gamification Engine
- Fully automated Financial Backend, Payments and Payouts (powered by Stripe Connect)
- Integrated CRM for Fan / User Management including Email and Push Notifications
- Social Media Center
- APIs, Widgets, SDKs
- Ready to go integrations into Shopify and others
- KPIs , Reports and Statistics
- And much more ...
MyFavorito is supported by great partners
Got questions? We'd love to hear from you.
You can reach us anytime via email to [email protected]. Or fill out our contact form.