Privacy Policy


MyFavorito Privacy Policy

What is MyFavorito?
MyFavorito is the digital, fan-empowered sports sponsorship platform that turns fan love into real money. With a radically different sponsorship model, MyFavorito builds the ultimate playing field for sports. Fans decide and can generate real money for their favorite club. Brands activate and create real relationships with measurable results. Clubs win and generate a new and infinite source of revenue for a sustainable future — completely independent of matchday, stadium, and traditional sponsorship contracts and partnerships. MyFavorito not only helps sports clubs make more money but changes the game for millions of fans, businesses, and sports clubs around the world. MyFavorito is flipping the old sponsorship model on its head and creating a world where everyone wins. It's Game On. It's For Love and Money. Brands, clubs, and fans can sign up for free at any time on and get started immediately.

Which MyFavorito legal entity is responsible for you?
For Europe: MyFavorito GmbH - Strasse des Friedens 15a - 99094 Erfurt / Germany - Phone: +49 (0) 361 666 158 20
For the Americas: MyFavorito Inc. - 1 Avenue of the Palms ST131 - San Francisco, CA 94130, USA - Phone: +1 (415) 713 2249

How you can reach us?
You can always reach us via the chat on or via email to [email protected] . If you have any questions about our Privacy Policy, please contact us at [email protected].

1. About our privacy policy
MyFavorito ("MyFavorito" or "we") operates a service that enables users to "make" (not donate) money for their favorite sports club. Brands publish sponsorship offers on MyFavorito and users can redeem these offers. Once redeemed, users can send a sponsor-defined money amount to a sports club of their choice.

We are committed to protecting the privacy and security of those who use our application and website. This Privacy Policy discloses how we collect, share and use information about you that we collect through the website ("Site") or through our smartphone application (the "App") or via website widgets ("Widget") that clubs and sponsors can integrate into their own websites and apps. By visiting the Site or accessing our App or using our Widget, you acknowledge that you have read, understood and agree to be bound by this Privacy Policy and to comply with all applicable laws and regulations.

We may update this Privacy Policy from time to time. Any revisions will be effective upon posting the new Privacy Policy on the Site at Your visit to or use of the Site or the App or the Widget after any changes are posted constitutes your acceptance of the revised terms of our Privacy Policy. Please consult our Privacy Policy regularly for any changes (the most recent revised version will be reflected by the "last update" notation above).

If you have any questions or concerns regarding our policies or practices relating to privacy, please direct them to [email protected]. As used in this policy, the terms "using" and "processing" information include using cookies on a computer, subjecting the information to statistical or other analysis and using or handling information in any way, including, but not limited to, collecting, storing, evaluating, modifying, deleting, using, combining, disclosing and transferring information within our organization or among our affiliates within the United States, Australia, Germany or internationally.

2. Collection and Use of Information
In order to better provide you with our services, we collect two types of information: personally identifiable information, including, but not limited to, your name, mobile phone number and e-mail address ("Personally Identifiable Information"); and non-personally identifiable information. Our primary goal in collecting information from you is to provide an enjoyable and customized experience while using our Site and/or our App and/or our Widget (our Site and App and Widget are sometimes collectively referred to in this Privacy Policy below as our "Network").

We may use Personally Identifiable Information you provide in a limited number of ways. We may use your Personally Identifiable Information to (i) complete a transaction related to a purchase of products or services or redemption of sponsorship offers through our Network, (ii) provide you with information about us, (iii) enhance or update any portion of our Network; (iv) review your account to determine whether other products and services we provide may be of interest to you; (v) conduct another transaction you request; (vi) compile demographic statistics about our users; (vii) make a record of your visit and log your IP address, the date and time of your visit to our Network, the pages accessed and any documents downloaded, and the type of browser used; (viii) provide you with information about third-party products or services; and/or (ix) use in connection with business-related matters. We may also on occasion combine information about you that we have with information we obtain from other parties to enhance our ability to market to you those products or services that may be of interest to you.

Though we will make every effort to preserve user privacy, pursuant to the terms of this Privacy Policy, we also may need to disclose Personally Identifiable Information when required by law or if we have a good-faith belief that the action is necessary to comply with a pending judicial proceeding, a court order or legal process served on us or to protect our rights or the rights of others, to fight fraud, identity theft, to ensure the integrity and operation of our business and systems, or to protect the rights, property or safety of our Network, our employees, members or others.

3. Examples of How We Use Collected Information
In the normal course of business, we may collect the following types of information:
  • Information you provide to us to establish your MyFavorito user account, including your name, mobile phone number and email address.
  • Information enabling us to connect to other social networking services that you use and that you expressly choose to link with your MyFavorito account.
  • Information you choose to add to your user account profile.
  • Any redemptions (sponsorship offers, loyalty points and rewards, prizes and prize draw participations) that you add to your MyFavorito account.
  • Information we collect about you automatically, such as your IP address, and information about your location.
  • Information gathered by our Network through online forms, site visit data and online information collecting devices such as "cookies".
  • Information you provide to us via Health Connect, such as "Distance walked", "Floors climbed" or "Steps taken". The use of information received from Health Connect will adhere to the Health Connect Permissions policy, including the Limited Use requirements.
We may automatically collect certain aggregated data regarding your use of our Network, like the number of users and frequency and manner of usage of our Network. We may also collect aggregated information regarding the use of our services, such as the extent to which certain features are used. Aggregated information is anonymous statistical information that reflects the scope of our user base, sales, customer patterns and related site information. Third party advertisements displayed on or in connection with our Network may also contain cookies set by such advertisers. We do not control these cookies and users of our Network should check the privacy policy of such advertisers to understand whether and how it uses cookies.

4. Personally-Identifiable Information
We use your Personally-Identifiable Information (in some cases, in conjunction with your non-identifying information) to provide our services, to communicate with you about your account and to respond to your questions. We may use your Personally-Identifiable Information to notify you of changes to our Network, the Terms of Use and/or Privacy Policy.

We or your chosen favorite sponsors or favorite sports clubs and communities also use your Personally-Identifiable Information to contact you (via such means as push notifications, email, etc.) with MyFavorito-related sponsorship offers, marketing or promotional materials, those alerts or notifications you elect to receive and other information that may be of interest to you (such as, when a friend is nearby). Receiving these and other notifications is at your discretion and determined by you in your account settings and "favorites" selection.

We provide tools that allow organizations to send you emails or push notifications via the MyFavorito platform but we do not share your real name, email address, birthday or mobile phone number with any organization that you select as your "favorites". Such organizations can only see your self-chosen avatar username. At any time, you can remove previously selected sponsors and sports clubs from your "favorites". This will remove their ability to contact you via the MyFavorito platform.

Own Data Privacy Agreements: MyFavorito does not share your Personally-Identifiable Information with any organization unless you explicitly give your consent on a per-organization basis. For example if you add a sponsor or sports club to your MyFavorito "favorites" and accept their Own Data Privacy Agreement. In such a case you allow MyFavorito to share a limited set of Personally-Identifiable Information with your favorite sponsor or sports club. This contains your firstname, lastname, email address and birthday but not your mobile phone number which is only used to authenticate your MyFavorito user account.

5. Third Party Applications or Websites
If you access any third party applications, follow links from our Network to another website, or view our Network from another website, the information you disclose may no longer be covered by this Privacy Policy. You are encouraged to check whether other privacy policies will govern before you release any personal information in such circumstances.

6. Aggregated Information
We may share aggregated statistical information and profile information about users of our Network with third-parties, including our distributors, vendors, advertisers, actual and potential customers, business partners, and third-parties that offer products or services for use with our Network. This information is not linked to any Personally-Identifiable Information.

7. Security
We have put in place physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online. Our Network has industry-standard security measures in place to protect the loss, misuse, and alteration of the information under our control, and we make good faith efforts to store data in a secure operating environment. Unfortunately, no data transmission over the Internet can be guaranteed to be absolutely secure. As a result, we cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk.

8. Your Choices
To edit your personal information that you entered when you created your account or make changes to your profile information, you must log-in to our Network to manage your account and adjust your settings. MyFavorito provides users the opportunity to opt-out of receiving certain communications from us or your chosen favorite sponsors or sports clubs or communities regarding products and services in which you may be interested. If you do not opt-out at the time you provide information, but choose to opt-out later, you may do so by updating your account settings. We reserve the right to send you administrative messages, service announcements and other similar communications without offering you the opportunity to opt out of receiving them. You may disable cookies by following directions on your web browser. Disabling cookies also disables web beacons. You should be aware, however, that by disabling cookies you may be unable to access certain services and features of our Network.

9. Delete your MyFavorito user account permanently
At any time, you have the option to delete your MyFavorito user account and all user profile and personal information associated with it permanently. To delete your profile permanently you must log-in to our Network using the MyFavorito website or smartphone app or widget. Then navigate to the "Profile section" and choose "Delete your profile". Please be aware that such actions cannot be undone.

10. Notice for Users Outside of the United States
You should be aware that the United States and other countries have not harmonized their privacy regulations. We have written our Privacy Policy to satisfy United States regulations and make no representations regarding the laws and regulations of other jurisdictions. By using our Network, you agree to the level of privacy protection set out in our Privacy Policy.

11. Children's Privacy
You must be at least 16 years old to have our permission to use our Network. We do not knowingly collect, use or disclose Personally Identifiable Information about visitors under 16 years of age. If you are the parent or guardian of a child under 16 years of age and believe that they have disclosed Personally Identifiable Information to us, please contact us at [email protected] so that we may delete the child's information.

12. Contacting Us
If you have any questions about this Privacy Policy, please contact us at [email protected].

Last update: July 8th, 2024

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